Today's teachers do not enjoy the exalted status they used to enjoy in society a generation back. Further, the profession has become more demanding and taxing.

As education sector today is growing by leaps and bounds, our client Presidium Senior Secondary School, felt we should do something to make the teachers proud of their profession.

Presidium is a school that champions transformation in education. Befitting their status, we wanted to spearhead a movement that makes teachers proud and passionate about their profession.

We developed Teachers Touch booklet to spearhead this movement to make the preschool teachers proud and passionate about their profession. The execs was launched by handing over this booklet to more than 1200 teachers, spanning 6 branches, on 5th September, 2012 ie; Teachers Day